Deployment of use-cases in agile mode on the new IT system for the OUI.sncf website
A leader in the rail transport sector, our client employs over 31,000 people, while serving more than 700,000 customers every day.
The challenges ahead
- Implementing changes to the OUI.sncf website in the context of regulatory changes and a change of payment partner.
- Optimizing the sales dialogue between the “contacts” page and the purchase act, via the checkout page.
- Developing 100% of the use-cases in the new IT system and set up AB tests
Our approach
1. Definition of MVP with other Features Teams and technical-functional impact studies
2. Production of a multi-product, multi-trip, multi-inventory use case
3. Production of the use Access to the mobile application for railway workers and beneficiaries
4. 1 Product Owner consultant
5. 1 year and half year-long project
6. 200 k€ budget
Main results
90% of use cases put into production in the new IS, less than 9% data entry errors
80 K€ in business volume within the first 7 days of the mobile app’s launch, and a decrease in solicitations at train stations