Improving user pathways
Your objectives
SIMPLIFYING the experience
Improving the user experience for all or part of the organization, pathways and apps.
DEFINING a vision
Building a common and shared vision of the target experience in a transformation context
BUILDING an action plan
Using pragmatic deliverables to suggest action levers for optimizing the user experience
Our approach
Our methodology is based on 3 key steps that can be adjusted according to your objectives and combines our expertise in user experience, user interface and change management
01
Immersing yourself in the organization
In order to understand the environment and master the issues, we carry out a phase of preliminary interviews with the project principals and stakeholders
02
Delving into irritants
Understanding user behavior on a given process or interface (e.g. website, e-commerce, mobile application, IVR) in order to identify the main obstacles that can affect the user experience
03
Building roadmap
Mapping the user meta-courses and pain points in order to develop customized action plans through a prioritization matrix
User Design
Enhancing selfcare tools
Improve the autonomy and digital efficiency of your employees thanks to selfcare solutions (chatbot, knowledge base, digital workplace)
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